Like people in any fast-moving industry, meeting profession- als work really hard and are often on the road, so taking care of health and well being is critical. With an eye towards
creating a link between business and
wellness, IMEX America will feature a
new program—“Be Well at IMEX”—
where participants will be encouraged
to take time out, take a deep breath and
recharge their batteries.
A success when it was debuted at
IMEX Frankfurt 2015 this past May, the
health-oriented program in Las Vegas
offers incredible variety.
A dedicated Health and Wellness edu-
cation track will feature eight sessions
daily in the Inspiration Hub. Covering
the bene;its of mindfulness at meet-
ings and events, work-life balance, the
importance of good posture and staying
healthy while traveling, these sessions
will deliver hands-on information
and ideas intended to rejuvenate and
inspire. For example, participants will
learn from Janet Sperstad about adopt-
ing “slow meetings,” a growing trend
that encompasses neuroscience, the sci-
ence of silence and mindfulness.
Extending the positive vibe of wellness
around the show ;loor, exhibitors will
also be encouraged to join in and offer
healthy snacks, water and smoothies.
For those who want to literally stretch
out their bodies and minds, a new Meditation Room at IMEX America will bring
daily classes run by wellness expert and
MPI keynote speaker Lee Papa. In this
unique and quiet space, yoga, relaxation
and guided meditation will be taught.
A Guide to Wellness
A new wellness guide being created for
the show will offer participants a map
showing healthy options and offerings
at the show including water stations,
cafes with healthy food choices, exhibitors taking part in wellness activities or
giveaways, etc. Further, it will also feature tips on being healthy while attending the show.
A Running Start
To make a healthy start to one of the
show days, participants will be invited
to run or walk in the inaugural IMEX
America Run. A similar event at IMEX in
Frankfurt in May drew more than 250
Additionally, keep an eye out for innovative play and “edutainment” offerings
during the IMEX America week that will
give attendees new hands-on opportunities to engage, interact and learn.