in the main chapel. The building includes a series of Corinthian
columns and ornate windows.
Visitors are attracted to the Albayzín neighborhood of
Granada because it dates back to ancient times. The Albayzín
was already an established part of the city when the Zirid Dynasty arrived in 1013 and made the area a district of prominence and surrounded it with a defensive wall. Archeologists
have discovered many signi;icant artifacts there.
The ancient Sacromonte neighborhood located on the Val-paraíso hill is aesthetically pleasing and affords visitors the
opportunity to immerse themselves in a popular component
of Spanish folk culture—;lamenco dancing. The district is full of
whitewashed caves cut into the rock and used as residences and
grottos that developed into places to gather for drinking and
dancing over the generations. The Sacromonte is home to numerous clubs where traditional ;lamenco dancing is performed
The district is home to Sacromonte Abbey, a complex that
includes catacombs and a church that houses numerous works
of religious art, including a carving called the “Cruci;icado de Ri-sueño,” which has special signi;icance for the gypsy people, who
have been living in this area of Granada for centuries and have
shaped the culture here.
Because Granada is one of the most visited tourist cities in
Spain and is ;illed with a cross section of popular districts for
travelers, it also has a broad range of restaurants, bistros and
The historic Cortijo de Enmedio is a big, upscale country
A Shared Vision
In June, MPI staff and the Granada Host
Committee met to discuss the design and
objectives of EMEC 2017, and to determine
what success would look like.
Different than usual. The typical MPI event
planning process begins with a kickoff meeting
with the new host committee and an internal
evaluation meeting. Then department work
begins and a conference starts to take shape.
Building upon what was learned from the 2016
EMEC in Copenhagen, it was decided to initiate
a two-day strategy meeting with the Granada
Host Committee. The Event Model Canvas tool
was used to take a collaborative and systematic
approach to the 2017 EMEC event design.
Why? This joint learning experience ensured
that there was a shared vision of what this
event should and should not be. It also created
a solid foundation of trust on which to build
out the narrative for the event and manage the
challenges that will inevitably come.
Visit MPIWeb.org/emec to learn more and
house built at the beginning of the 19th century. Surrounded by
125 acres of quiet farmland, it will host the EMEC welcome reception on the ;irst day of the conference.
In addition to being in a historically rich place, Granada is
also in a region, Andalusia, in southern Spain that is popular for
its proximity to the Mediterranean Sea and the country’s Sierra Nevada mountains (one of the locations offered for pre- and
post-EMEC tours). Granada is an easy drive from both ski slopes
and ocean beaches. ■